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It's standard these days for a company website to have an accompanying blog. Unfortunately, the blog is often just there to tick a proverbial box and often does not drive much engagement or many leads.<
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Overall layout or design is a chance to make an excellent first impression for your eCommerce website. It can have a direct impact on how long users stay on the website and how much they are about to purchase from you. eCommerce website design is not just about how your website looks, but how it performs as well. Since your eCommerce website provides an opportunity to build a strong brand, connect with your target audience and sell products, it must have an appealing yet easy-to-navigate design ...
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As a business owner, your website needs to be an investment that provides excellent returns. However, this is not always the case, as too many sites always fail to deliver the expected results. Here are five reasons why your website isn’t performing.
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The success of any case depends on if we do it with heart. And this rule, of course, refers to creative areas of work, such as web design. Moreover, the creative approach applies to market relations as well. People always want to sell something to someone or to buy something from someone. This process began to develop in ancient times, so there’s nothing wrong with that. And now marketing continues conquering new peaks. Especially by using psychological techniques if relevant.
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Creating a website is relatively easy. However, getting relevant traffic to that website can cost a lot of money, time and effort – usually a combination of all three!
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Within the first few seconds of landing on a website, the user decides if they wish to scroll further or exit from the site. A powerful web design is the one where the user is encouraged to stay on the site and not bounce to some other website instead. To create such a web design, here are a few simple tips that will improve the bounce rate tremendously.
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There is no doubt that today the website is an indispensable component in the promotion of every medical institution. 95% of healthcare marketing executives believed their company’s website was the primary driver of new business for hospitals. However, it should be remembered that its presence is not enough. The site must be properly designed and updated regularly. It should take into account the needs of the target audience and be easy to use.
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The e-commerce industry has become one of the most competitive industries out there. Here, the speed of the website ad its performance play an enormous role. Today, it is not enough to only have an appealing offer. You have to put in a lot more effort if you want to stand out from the competition. You have to have a delicately planned and developed marketing strategy. But that is not all. You have to wrap it up into a visually appealing and useful tactic.
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With the ever-growing need for businesses to stand out in their various fields, it is becoming quite evident that business websites are simply more than just aesthetics. If your website is not geared towards raking in profit on a large scale, is it really working to your advantage?
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B2B companies are investing more and more in digital marketing. It's no surprise, as 92% of B2B buying journeys start with an online search. B2B brands are using this to their advantage and turning to new means of promotion that will help them reach more potential customers.
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