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AI web design is at the peak of its hype. Every day, more and more users (even those without coding skills!) are creating websites with the help of software. Modern tools based on artificial intelligence will significantly expand development options. For example, Framer AI generates responsive layouts for future pages, while Wix ADI creates websites based on user responses! Sounds exciting, doesn't it?
We spoke to the founder and director of Opace Ltd, who recently launched a web design agency in the UK. Mr Bryan commented, "Next to the internet, AI, thanks to OpenAI and ChatGPT, has introduced the greatest technological and cultural change of my lifetime. It’s astonishing to see its impact and adoption within just a few years, but it’s not a one-size-fits-all solution. While AI-powered tools are making website creation possible, they are still very limited and only really of use for building very small and limited websites. Businesses that require a truly bespoke, high-performing website still turn to experienced web developers and agencies like us. The key is finding the right balance between automation and human expertise.
So, can AI completely replace professional developers and agencies? In this article, we'll look at how far AI algorithms have advanced, what their advantages and disadvantages are, and whether they can push professionals out of the market.
AI web development is a step forward in the modern design industry. It allows you to create a complex website much faster, implement your ideas, and automate tasks that used to require professional involvement. All operations are based on neural networks and machine learning algorithms. They learn from large data sets, gain experience, and improve their results with each new project. As a result, the user receives working code, attractive design, and ideas for improving their resource.
What else may the software do?
With all these and many other features, artificial intelligence is becoming the go-to tool for designers, and sometimes even replacing them.
Although AI-generated websites are fast and easy to build, they have some drawbacks. The main one is the lack of uniqueness. Since such tools work on a machine learning algorithm and use existing information and experience from previous requests, each new project is simply a modified and rethought version of the previous ones. This can harm building a strong brand identity. As for other shortcomings, they include the following:
Most tools focus on front-end automation, i.e. design and page structure. However, complex applications require backend development with unique databases, API integrations, and business logic. AI cannot fully automate such processes, so professional developers are still needed to create complex marketplaces or CRM systems.
Automated solutions limit the possibility of customization because they work according to predefined algorithms. Thus, if a user wants to make atypical changes, artificial intelligence often cannot offer a relevant solution or requires additional manual revision, which, of course, requires expertise.
Even the most advanced tools generate designs according to certain patterns, which leads to the similarity of websites. It is a real stumbling block for businesses that want a unique look to stand out from the competition and gain market leadership.
Let's compare the key features of AI web design websites and resources created by a developer. We have prepared a review article and compiled it into a table. Check it out below:
As you can see, AI web design is inferior to custom professional development in many aspects. Due to the lack of human creativity and expertise, websites turn out to be less functional and more template-like. Realizing this problem, developers use AI as an assistant rather than a replacement. While programs help to handle the front end and pitch ideas, specialists analyze and improve the project to get a unique and high-quality result.
In the future, experts predict the rapid development of artificial intelligence and its improvement in various fields, including AI web development. However, we hasten to reassure specialists: that even in its advanced form, it will be difficult for software to replace human skills and creativity.
In this vein, AI should be viewed not as an enemy but as the best tool at hand. It will work under the supervision of specialists and perform tasks based on their suggestions. The core function will automate routine and simple tasks, while the content and development of complex features will be the responsibility of technical specialists.
To sum up, AI web development is not a cause for concern for agencies and professionals. Even when creating full-fledged web projects, experts should monitor programs closely. It applies to the full development cycle, from selecting ideas to deploying a backend website with complex functionality. Only this approach allows you to get a high-quality result that will work for your company.
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