Customized Email Signatures are More Important Than Ever Before

How many emails did you already receive and send out today? If you are a business professional, a freelancer or online marketer… it's likely already in the 50 to 100 range. Now think about how many of these same emails are going back and forth every day, week and month of the year. Soon enough, you could have thousands of emails collectively going in and out of your inbox every week of the year.

As important as each of these emails might be for your business or in your day-to-day life, a bigger question is… are these emails working for you as much as they can?

For most people and professionals, the answer is no.

A quick and easy way to improve first impressions, increase engagement and secure a nice reputation and brand for yourself and your company is with a customized email signature. Not only that, but such elements within your email have been proven to increase email replies, social reach, incoming leads and result in more clicks. (source: WiseStamp)

If you are already using an email signature, perfect. If not, you will soon discover the many benefits to setting one up for yourself, and maybe even for your team or staff. Best off, through the use of an email signature design generator, creating an eye catching and unique signature that pre-populates into each of your new emails and responses is easier than ever.

Now, without further ado, let’s jump into some of the many reasons why having an email signature is now more important than ever before.

All Professionals and Brands Should Use Custom Email Signatures

Email is still one of the most professional and acceptable ways to contact people in the world today. However, with social media providing faces and status updates when meeting new people, email can still seem a little cold.

That is just one super quick and simple example of how adding your photo, colors, site URLs and social media links to your email footers can benefit everyone. Here are a few more to get you even more excited.

Make a Great First Impressive and Look Professional

When it comes to introductions and conducting business, most of this is done through email. Whether it’s a follow up from a call or another team member CC’ing in a new person, it’s all about the introduction and having a great first impression.

However, with emails still being mostly just text-based, this first impression can easily be wasted and lost. A better solution here would be to have a customized signature that has a nice profile photo, where you can also add in a personal quote, social profile links or anything else you might like to make the email relationship that much better.

And if you want to get even more creative, why not come up with your own unique style on how to sign off on your outgoing emails. It’s nothing crucial but can help you stand out from the crowd.

Represent Your Company and Provide Full Contact Info

To go along with a great first impression, it’s just important to look professional and represent your company well. A personalized email signature that matches the look and feel of your business can do exactly that.

Not only can you set up a contact area with all of your personal details, you can also add a company logo, the site URL and any slogans or customer testimonials you like as well.

The important thing to remember here, is to include any information and visuals that will help represent your brand and impress upon anyone who might be receiving your emails.

The Best Email Signatures Update Automatically

When you think of an email signature, you likely just think of a personal photo, a name and maybe a title or email address. However, with the latest advancements in email signatures, they are now more powerful, automated and connected than ever before.

A perfect example of this can be seen in the screenshot below. The first email signature pulls the most recent social media updates and images from Instagram. This can be done for other social platforms as well.

In the second example, the signature is being used to help recruit new sign ups for their next liv webinar.

In both examples, it’s not just how well the content pops out, it’s also about how you are sending hundreds of emails daily and what this simple addition of interactive content can do for your business.

Email Signatures are Love By Everyone

As you can see, there are many benefits to adding a custom email signature to all of your emails. With the amount of people that are going to receive emails from you each year, it’s a huge missed opportunity to just have your name in text at the bottom of each email.

At the same time, great looking contact signatures aren’t just for the people who are sending these emails--they are quite beneficial for both sides. Just imagine how much more comfortable you would feel when doing business with a person and you knew what they looked like or the many ways to contact them online and not just through a phone extension.

The benefits to implementing a customized email signature into your daily tasks and email management are growing daily. Be sure to skim through our list of benefits and features above and start building a custom signature for yourself.